Choosing a digital marketing agency in Singapore starts with your business objective, not the agency's service menu. Before comparing proposals, decide which channels you actually need, who controls the advertising accounts afterwards, and how media budgets are separated from agency fees. A multichannel brief that does not explain how channels work together is a brief that cannot be measured.
2 published options covered. This is a selected shortlist, not every provider in the market. Research method and limits.
Swipe the table to compare all columns →
Option
Published route
Before committing
2Stallions
Search, social, content, email and website-service enquiries.
Confirm selected channels, working team, creative and website scope, data access, media budgets and complete fees.
OOm
Organic-search, paid-media, social, content and website-service enquiries.
Confirm the actual channel plan, assigned team, approvals, account ownership, reporting, media spend and terms.
Questions to settle before you choose
Does the proposal name the specific channels and explain why each is needed for your objective?
Who owns the advertising accounts, collected data and creative assets at contract end?
Are media budgets quoted separately from agency management fees?
How are cross-channel results reported and attributed to specific actions?
What happens to running campaigns if you end the engagement?
Video production, channel management and paid ads are separate work
Ask for separate quotes for video production, ongoing organic channel management and paid YouTube advertising. Different providers or teams may handle each part.
When comparing proposals, ask each provider to itemise whether the scope covers existing footage or new creative production, how many edits or revisions are included, which ad placements and audience targeting are proposed, what the platform media spend is versus the management fee, who owns the ad account and creative assets, and which outcomes are reported separately from view counts. OOm's YouTube Ads page and 2Stallions' social media advertising page are examples of published paid YouTube scope from Singapore agencies.
Compare proposals against the same mix of services and campaign period before comparing totals.
Choose by what you need
A multichannel marketing brief should explain how channels work together and who controls the accounts. 2Stallions and OOm both publish services across organic search, paid media, content and websites. Compare the channel plan, implementation responsibilities, shared measurement and approval process, with media budgets and third-party tools separated from agency fees. Do not assume buying more channels improves performance.
Shortlisted options
These options are listed alphabetically. Compare the selected offer and terms before committing; inclusion is not a quality ranking.
What commercial objective and existing evidence justify each proposed channel?
Which channels are included, and what depends on your own website or sales team?
Who implements creative, landing-page and tracking work?
Who controls advertising accounts, analytics, domains and collected data?
How are cross-channel reporting and attributed outcomes distinguished from button clicks?
What media budgets, tools, agency fees, minimum terms and handover conditions apply?
How this comparison was researched
We compared published service pages. Delivery and campaign results were outside the scope of this review. Confirm the exact scope, working arrangement and written fees directly with each provider.
If you run a business in this sector
This comparison is published by Tendou, a website and search visibility provider. If your marketing agency assessment includes search and AI visibility, compare how each agency reports organic versus paid results. Tendou's combined SEO, AEO and GEO service is scoped separately from paid media.
How this guide was researched
Options are listed alphabetically, not ranked. No business paid for editorial inclusion. Known Tendou client relationships are disclosed. Confirm the selected product, visit or contract directly.
Sources
Award Winning AI Digital Marketing Agency in Singapore | 2Stallions (Official business website, checked 2026-10-25): https://2stallions.com/
Best Performance Digital Marketing Agency in Singapore | OOm (Official business website, checked 2026-10-25): https://www.oom.com.sg/